Sr. Acquisition Digital Designer

Company: Freedom Financial Network
Location: Tempe
Posted on: May 9, 2022

Job Description:

Job Description THE OPPORTUNITY: This is a high-impact senior design position that is critical for our continued business growth. It requires a talented digital designer who has extensive experience designing and testing digital direct response ads with a laser focus on achieving acquisition goals in multiple channels.This role is part designer, part scientist, and part psychologist. In it, you'll focus each day on figuring out 'what will get the user to engage with us?' and collaborating with other members of the Growth team to share ideas and learnings. This role will report to the Director of Growth Creative.To succeed in this role, you need to be passionate about connecting with the end user, using the power of design to compel action that drives business goals. You embrace a broad range of design aesthetics and skills, yet your design choices are driven by strategy and data, and always mindful of the value of brand consistency.You're incredibly organized and process-driven. And you enjoy collaborating with team members to quickly and methodically iterate creative to drive experiments so you can learn what drives success.THE ROLE- You're a visual storyteller who uses the power of design to convey benefits, delight the user, and compel actions that move the business forward. - Lead creative analysis, hypothesis development, and creative production based on performance data. - Execute digital direct response creative for multiple channels, including display, native, social, email, etc. - Stay on top of current digital design trends, identifying opportunities to test, sharing those opportunities with the broader group, and leading discussion to develop creative hypotheses to feed further testing. - Continually collaborate with acquisition marketing managers to understand business goals and challenges, identify creative testing opportunities, and drive creative testing that helps them reach channel goals. - Drive and project manage various testing initiatives to ensure efficiency and effectiveness. - Manage, optimize and create processes and shared documents to ensure alignment on goals, transparent communication, efficiency, and learnings. - Dive deep into each channel to understand targeting, user mindset, competitive landscape, best practices, design requirements and opportunities. - Collaborate with external creative agencies also developing digital and video creative to cross-pollinate ideas, leverage best practices, and optimize high-performing creative executions. - Support the greater marketing team with compelling, effective digital designs to achieve business goals when necessary. - Mentor junior designer, helping them build their design skills and creative testing techniques to enable them to provide greater support across the team.REQUIREMENTS/CHARACTERISTICS- At least 6 years of experience designing high performing direct response digital ads, landing pages, and other digital acquisition user experiences. - Experience in video production and video editing. - Online portfolio showcasing direct response examples as well as other work that shows your range of experience and skills. - Bachelor's degree or higher. - Exceptional interpersonal skills, with a gift for presenting information, explaining design choices, and holding an audience's attention. - Proficiency in Adobe Creative Suite, MS Office Suite, Google Suite. - Desire to get your hands dirty and be an immediate contributor in a fast-paced, marketing environment. - Proactive about learning whatever insight it takes to inform your designs so they deliver better results. - Strong understanding of online marketing performance KPI and metrics. - Strong project management, communication and organizational skills, with the ability to multi-task and meet tight deadlines. - Experience in print, HTML, HTML5 a plus.About Us: Freedom Financial Network is a leading digital personal finance company, built to help people. We do what traditional banks don't: Put people first. We believe in treating people like humans, not account numbers. We help everyday people get on, and stay on, the path to a brighter financial future, with innovative technology and personalized support at every step. We help people control expenses, manage debt, save money, plan ahead, and make better financial decisions. By leveraging our proprietary data and analytics and artificial intelligence we offer solutions tailored for each step of a consumer's financial journey, including personal loans, home equity loans, help with debt, and even financial tools and education. With 2,400 employees across California, Arizona and Texas, we have served more than 1 million customers, resolved more than $15 billion in consumer debt and originated $6.5 billion in loans over the course of our 20 years in business. Driven by our core values, we're passionate about supporting our communities and proudly awarded over $500,000 in grants distributed by the Freedom Foundation Fund and the Freedom Family Fund in 2021. We believe in a culture led by diversity, equity, and inclusion, and encourage our employees to bring their full selves to work every day. Our diversity-focused Employee Resource Groups (ERGs) are open to all, whether a member of the ERG community or an ally of the group and we are a member of the Fintech Racial Equity Coalition to address and improve inequality in the fintech industry. And finally, we take great pride in our achievements. This year we topped the list of Best Place to Work by the Phoenix Business Journal, were a top 100 Corporate Philanthropist by the San Francisco Business Times, a 2021 Most Admired Company and a Tech Company with the Best Company Culture by BestCompaniesAz, a 2021 Top Work Places winner by AZcentral and a BuiltIn Best Places to Work winner, to name a few.Attention Agencies & Search Firms: We do not accept unsolicited candidate resumes or profiles. Please do not reach out to anyone within Freedom Financial Network (FFN) to market your services or candidates. All inquiries should be directed to Talent Acquisition only. We reserve the right to hire any candidates sent unsolicited and will not pay any fees without a contract signed by FFN's Talent Acquisition leader.by Jobble

Keywords: Freedom Financial Network, Tempe , Sr. Acquisition Digital Designer, Other , Tempe, Arizona