Senior Content and Marketing Strategist
Company: PDS Tech, Inc.
Location: Tempe
Posted on: June 19, 2022
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Job Description:
PDS Tech is currently seeking a Senior Content and Marketing
Strategist for our client in Tempe, AZJob BriefOur client is
seeking a senior content and marketing strategist to lead our
corporate social responsibility communications and marketing. This
candidate should have extensive account management, content
strategy, strategic communications, and project management
experience. The ideal candidate should also have experience in
environmental social governance framework and reporting. In this
role, the strategist will develop content and marketing plans
across the client's paid, earned, owned, and shared channels that
deliver against brand, marketing, and communication objectives.
Should be experienced in leading projects, working on tight
timelines, coordinating multiple approvals with various
stakeholders, and moving key issues forward independently.
Strategist collaborates heavily with internal experts, executive
leadership, creative teams, channel owners, project management and
media relations groups to develop integrated marketing
communications plans. Strategist will join an experienced team that
leads the client's strategic marketing communications while
creating compelling, relevant, and effective content across all
channels and platforms.Job Responsibilities--- Manage relationships
with internal and external partners (agency, sponsorships,
strategic partnerships) to achieve advertising and marketing goals
within budget and on deadlines.--- Oversee collaborative content
development efforts across several teams including creation of
messaging hierarchy and journeys, strong content/ creative briefs,
content and communications plans, channel distribution and media
plans.--- Demonstrates a deep expertise and in-depth understanding
of integrated, cross-vehicle marketing and communications planning
to craft executional plans and oversee that deliver against
program/project objectives.--- Develop and govern client's
overarching omni-channel editorial calendar and manage related
media/advertising mix.--- Review / approve, manage / monitor and
adapt / adjust content plans proactively and in real-time based on
learning, sentiment, changes in context and other factors.---
Translate brand platform and overall customer and community segment
strategies into strategic communications messages, engaging content
and digital/traditional experiences that are relevant for audiences
and builds the client's brand.--- Other duties as assigned.
EducationCompletion of a Bachelor's Degree from an accredited
institution that prepares the employee for the
assignment.Experience--- Minimum of 5 years of experience in
integrated marketing planning/content marketing experience
preferred.--- Agency experience preferred. --- Environmental social
governance experience preferred.Certifications or Testing
Required--- Google ads certified in paid search, display, and video
preferred --- Content Strategy certification preferredAdditional
Information--- Role will follow a hybrid working schedule, working
in Tempe office 2 days a week.--- Experience working with complex
organizations with multiple approval structures.--- Demonstrated
success in client management including presenting strategies,
negotiating timelines, and delivering constructive feedback to
creative teams and clients.--- Exhibit exceptional emotional
intelligence, business savvy, and tact.--- Demonstrated ability to
drive projects, motivate project teams, and negotiate conflict.---
Demonstrated exceptional written and verbal communication skills,
including the ability to: write clearly, succinctly, and correctly;
write convincingly in an engaging and expressive manner; avoid
unnecessary use of jargon or complicated language and write in a
well-structured and logical way.--- Apply integrated marketing,
content marketing, and content strategy best practices. Knowledge
of evolving industry market, economic, and environmental
factors.--- Demonstrate understanding of integrated marketing
planning and analytics that includes traditional and digital
advertising.--- Strong presentation skills with an ability to
report complex analytics and strategy information to audiences at
all levels of the organization. -PDS Tech, Inc. is an Equal
Opportunity Employer. All qualified applicants will receive
consideration for employment without regard to race, color, sex,
sexual orientation, gender identity, religion, national origin,
disability, veteran status, age, marital status, pregnancy, genetic
information, or other legally protected status. Founded in 1977,
PDS Tech, Inc. is one of the nation's premier specialty staffing
firms with 31 offices nationwide. We offer a full range of benefits
including:
Keywords: PDS Tech, Inc., Tempe , Senior Content and Marketing Strategist, Advertising , Tempe, Arizona
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